Fresh City Farms has partnered with FoodShare Toronto to assist in getting food to those in need at this critical time.

“We need to stand in solidarity with those in need,” said Ran Goel, founder and CEO of Fresh City. “Our most vulnerable and racialized communities are disproportionately impacted by COVID-19. We are proud to partner with FoodShare Toronto as they deliver on their mission of good healthy food for all.”

FoodShare Toronto is working closely with frontline agency partners to ensure that people who are facing food insecurity during the COVID-19 pandemic are getting access to good food. Many people in Toronto cannot afford to stockpile groceries. Children who benefit from school nutrition programs are now going without a meal while they stay home. People with disabilities, who are socially isolated, have mental health challenges, or are living in transitional housing also have urgent needs that are not being met.

To help support FoodShare’s emergency food access work, Fresh City has added quick donation options to their online market. Customers can simply add a donation to their cart and Fresh City will take care of the rest.

“We heard from many of our customers that they were looking for ways to help.” said Goel. “Every dollar donated through our market will go straight to FoodShare’s COVID-19 relief projects. Our goal is to raise $25,000 by the end of June.”

“Within two weeks of launching our initiative, thousands of folks have requested an Emergency Good Food Box, and the number is growing,” said Paul Taylor, Executive Director of FoodShare Toronto. “Our goal is to continue supporting these folks with a weekly home food delivery at no cost for the duration of the crisis. A donation of $25 provides a family of four with a week’s supply of fresh vegetables and fruit.”

ABOUT FRESH CITY

Fresh City, founded in 2011, is a city farm and retailer of farm-fresh, organic produce and prepared food. In late 2018, they acquired Mabel’s Bakery, a popular bakery in Toronto, and added artisan breads and pastries to their offerings. In early 2019, they acquired The Healthy Butcher, a pioneer in organic and 100% grass-fed beef. Fresh City runs Canada’s largest commercial city farm in Downsview Park.

ABOUT FOODSHARE

FoodShare Toronto is Canada’s largest food justice organization. A leader in the food movement since 1985, FoodShare works to dismantle oppressive structures that hold poverty and food insecurity in place. To that end, FoodShare collaborates with those most affected by poverty and food insecurity and advocates for bold public policy interventions, offers innovative food education and nutrition programs, and increases access to fresh, nutritious food. Each year FoodShare reaches over 260,000 people.

Source: Fresh City Farms